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Contributing Writer
Aliaksandr Dainiak is a Technical Lead at Aram Meem LLC in Dubai, UAE. He specializes in designing and scaling high-load backend architectures, distributed microservices, and internal developer platforms for large-scale B2C digital marketplaces in the MENA region. His engineering focus includes low-latency systems, experimentation engines, real-time communications, and cloud economics.
Once a product reaches a certain scale, A/B testing and cohort targeting stop being a nice-to-have. There are plenty of good commercial platforms for this, but at scale they push you into a trade-off: Pay a big vendor bill, or send your customers’ data to a third-party API just to figure out which button someone […]
Oct 26, 2026 · 3 min