Contributing Writer

Zack Busch

Zack is G2's research analyst for IT and development software. He leverages years of national and international vendor relations experience, working with software vendors of all markets and regions to improve product and market representation on G2, as well as build better cross-company relationships. Using authenticated review data, he analyzes product and competitor data to find trends in buyer/user preferences around software implementation, support and functionality. This data enables thought leadership initiatives around topics such as cloud infrastructure, monitoring, backup and ITSM. Coverage areas include cloud computing, storage and backup, monitoring, DevOps.

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Latest from Zack

Blogs

The Disservice of Cloud Consolidation

There’s no secret that over the past five years especially, the major (“tier 1”) cloud infrastructure players—Amazon, Microsoft and Google—have been snatching up smaller specialty providers, particularly cloud migration and security services. While this acquisition strategy immediately aims to strengthen and expand the provider’s direct and tangential cloud infrastructure offerings, the long-term goal is customer […]

Jan 7, 2020 · 3 min